News from Atol Solutions

Our latest News, Interesting items for SMB and professionals, Web Trends and Specials. All our galleries let you zoom and step though the images with your cursor. Hope you will enjoy.

5 Reasons It's Time to Make Your CRM System More Social

5 Reasons It's Time to Make Your CRM System More Social

The "age of the customer" has made it more imperative than ever to cultivate healthy client relationships. But more of those interactions are occurring on Facebook, Pinterest, Twitter, Foursquare and social Web resources. And that has inspired more SMBs to look to the emerging category of social CRM.

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CRM and hidden costs

CRM and hidden costs

When implementing a new CRM solution, the old standby “expect the unexpected” certainly comes into play. As many businesses will discover, not all the information that your CRM provider gives you covers the whole story. The Compare Business Product's new CRM guide can fill in those blanks. In “The Hidden Costs of CRM”, we’ll expose the costly truths to CRM implementation, upkeep and upgrades. Read with care to make sure the pitfalls do not apply to you as an SMB or professionals. There are many providers of CRM that make sure you comply on all fronts, like Atol Solutions.

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How Client Relation Management can make you money

How Client Relation Management can make you money
If a company does well, it grows . But growth isn’t inevitable; in fact, growth is selective . It  involves countless factors that go far beyond merely having good products and services . Economic conditions matter . The company’s staff quality matters . Managerial vision matters . Identification of change and the ability to adapt matters . Capital market health matters . The  good news: We recommend you read the guide" Leveraging CRM for MidSize Company Growth" by ZiffDavis/InsideCRM, you are either experiencing growth, see it approaching  on the horizon, or are ardently attempting to orchestrate it within your organization . 
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Do PUT YOUR HOLIDAY MARKETING PLAN IN ORDER!

Do PUT YOUR HOLIDAY MARKETING PLAN IN ORDER!

And let your business get some real profit this winter.

The year's most active shopping period is almost here and millions of online shoppers start their holiday rush. That's a huge marketing opportunity, if only… you set clear objectives and plan wise to reach them.

But what are these objectives for your biz? And what's the effective way to reach them? This exclusive marketing insight is sure to help you choose the most effective holiday strategy, asking the right marketing questions and answering them the right way.

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Why Social CRM is important to Business

Why Social CRM is important to Business
The term “social CRM” carries two very different meanings for businesses. On the one hand, social CRM can refer to customer relationship management systems that track social media campaigns and engagement. On the other, social CRM systems can be considered those that use familiar features of social networking to facilitate collaboration and communication across and within business units. The first is increasingly critical for successful marketing and sales; the second is becoming indispensible for organizations looking to involve a variety of stakeholders in customer-centered sales cycles. This paper by Ziff Davis, explores both facets of social CRM and explains how businesses can benefit from their implementations.
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